What Color is This?

As you all may be able to tell based on the colors of this website, I love the color purple/pink. I love how vivid, unique, and rebellious it is. It is the color that defines vivacious audacity. It questions the status quo. It brightens a gloomy day. Paired with black there is little else that says “Badass”. Since I was about 5 years old I have been fixated on painting a Volkswagen beetle that bold raspberry color. It is humble, yet daring.


When I was about 8 years old my parents decided they would renovate our attic and make it my new  bedroom. While  the unique A-frame space was a huge upgrade from the tiny room I had grown up in, I was most excited about getting to choose the paint color. We went to the paint store and I chose a brilliant purple/pink. The purple/pink that I dreamt of sporting in a 68 Volkswagen bug. This was the late 80s so the popular purple/pink back then was more of a dusty mauve in the home decor aisle of the paint store, but it was still a purple/pink. A dark, bold, expressive color that would climb up the 3 foot wall s pace to meet with an A-frame white ceiling.

When it came time to look at paint chips and color swatches my parents so patiently repeated “Remember, it will dry darker”. I would choose a swatch, and they would swap it out with a lighter swatch and assure me “It will dry darker”. This was repeated over and over until the final color was chosen and to this day the room is Pepto pink. Little Bo Peep pink. Hardly badass, but I made it work.

And while purple/pink does not always go over well when representing a brand, I can not let go of it. Many people have told me that they feel it is too overtly feminine for my career-oriented website. Those people have pink complexes.

Though one could debate it’s place in the working world there was no doubt that a variation of it would find it’s home in the color scheme for Jim & I’s wedding. And a funny thing happened while shopping for dresses, ribbon, paper,  and just about everything else. No one agrees on what to call the color purple/pink.

As you can imagine this makes it a google challenge, I can’t just search the color to find items in that color because everyone interprets it differently.

JCrew calls it Spiced Wine while Paper Source insists that it is the color of a Beet.Luna Bazaar sells Chinese lanterns that are spot on in color called, but they refer to it as Violet. David’s Bridal chooses the very festive name of Sangria while Crayola labels their crayon as Mulberry.
The other colors we are using as accents in the wedding most people tend to agree on… It seems that many people are on board with chartreuse or lime for a vivid yellow/ green and sky blue is beautiful shade of light blue. But what’s the deal with purple/pink? Why is this so confusing?

What name do you think suites it best?


  1. — March 31, 2011

  2. Michelle

    — April 5, 2011

  3. — April 22, 2011

  4. Amy

    — April 25, 2011